When AI suddenly joins the conversation

2026 will be defined by the demanding climb toward the plateau of productivity. Focus and context will make the difference.

The AI After Hour brought together curious minds from all industries – an evening for everyone who wants to not just understand AI in marketing but truly use it.

AI hype or real progress? In our latest guide, Ray Sono experts share how AI projects in marketing drive real impact – and how to start from where you are today.

Our experts Matthias and Maike demonstrate how organizations unlock hidden AI potential and translate it into lasting capabilities and competitive advantage.

Logistics projects often lose momentum in complexity. We shared how small, pragmatic steps can bring them back on track and create real progress where it matters most.

Janina and Michaela show how to use existing data for smart, automated customer communication – without new platforms or a massive IT project, just fast results.

It was meant to feel as intuitive as using an iPhone. This bold ambition marked the starting point of DACHSER’s journey to rethink the digital customer experience.

Regina Puls and Dr. Franz Steinberger draw from years of practical experience to show how complexity in change processes can be turned into real momentum.

What marketing and communications teams need to do now to integrate AI into their toolset in a meaningful way.

AI in business 2025 – AI adoption, governance and investments, and scaling AI as core infrastructure.

Technology may be the spark, but real transformation happens in an environment that puts people first.

Industry experts provided insights into their AI strategies.

Imagine your chatbot offering a car for $1 or leaking sensitive business secrets. Sounds terrifying, doesn’t it?

The world of manufacturing is undergoing major changes, driven by the many possibilities of artificial intelligence (AI).

Change is more than a strategic shift. It’s a story that needs to be felt, experienced, and shared across hierarchies and functions.

Community host Ray Sono connected decision-makers of the digital scene.

Representatives of cross-sector institutions and companies came together at digital expert Ray Sono as part of the renowned AI networking event series by DAIN Studios.

Not only do our customers appreciate our work, but our standing in the digital agency landscape is impressive.

From 2025, digital accessibility will become mandatory.

How do you program and control a digital prize draw mechanism with minute-by-minute app draws? We took on this challenge together with McDonald’s!

40 vibrant startups have recently joined our community in Tumblingerstrasse.

Our guiding principles for 2025: insights from 2024 and focus on building a positive future – the compass for the challenges ahead.

The convergence of IT and OT promises a leap in machine productivity. However, what does it mean for the people who interact with machines?

Our work with B&O Service, a leader in the construction industry, is a "soft" transformation case with hard KPIs.

Digitalisation brings mountains of data – but where is the revenue hidden within? A data layer alone does not create new business opportunities.

Digital transformation has many dimensions – and challenges. Discover here how these challenges can be turned into opportunities and growth.

The collaboration between Ray Sono and IT service provider Interlake illustrates how important the interaction between software development and operations is.

Generative AI represents the next quantum leap and is acting as a catalyst for the digital transformation of the manufacturing industry.